Twitter began removing old confirmation tags for companies and organizations that don't pay money starting April 1.

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Edited by | Anna Sam 

h.Tech. section

3 April 2023

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     Hundreds of newspapers, companies, and organizations have said they will no longer sign up for the costly verification service that has been imposed on the platform.

For individual users, it is sufficient to pay a subscription of $8 per month to confirm the account with a blue tick.

A wide range of media platforms, celebrities, large corporations, and organizations have expressed that they will not pay to confirm their accounts on the Twitter platform after losing this confirmation.
It started with the famous New York Times newspaper, which has 55 million followers on the platform and was the first to lose the confirmation mark after Elon Musk's decision to end the old confirmation system, starting from April 1.

But contrary to Musk's bet, the newspaper refused to pay for her account confirmation and confirmed it in a press release. The major newspaper also said that it would not pay for confirming any of its journalists' accounts, except in exceptional and rare cases necessary for investigations.

According to Twitter's new policy, various companies and verified accounts will lose their confirmation tags, and companies will now have to pay a subscription of $1,000 per month in exchange for a golden confirmation tag. While this amount is not significant for large companies and organizations with media budgets in the millions in many cases, it is clear that the method has provoked these companies.

While most owners of the old Twitter confirmation tags still have them today, many of them have expressed their refusal to verify their accounts any longer. Many global media platforms, as well as multiple organizations and even the US White House, have published that they will not pay for confirming the accounts of their employees, nor will they pay for confirming their own accounts.

According to Twitter, the confirmation tag will remain for the top 500 advertisers on the platform as well as the top 10,000 most followed business accounts. As for the rest, they will have to pay in a new attempt to improve the financing of the company, which has been in an ongoing and worsening crisis since its acquisition by Elon Musk last year.

In general, with the negative perception that surrounds confirmation tags on Twitter today, it is likely that many parties will refuse to use them in the first place. While many companies will remain safe from impersonation because their number of followers cannot be mimicked, the corporate confirmation mark will now be meaningless because users will no longer see its absence as striking.

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