On its global day ... a strong presence of radio despite technical development

By:Nadeemy Haded

Under the slogan "We are diversity ... we are the radio", the world celebrates the World Radio Day, which was approved by the General Conference of UNESCO at its 36th session on February 13, 2011.

The choice of the date of February 13 to celebrate radio on a global scale dates back to the day when United Nations Radio was established in 1946.

According to "UNESCO", World Radio Day aims to shed light on the status of this primary means of information and communication in the local and global media landscape and international cooperation between the various radio stations in the world.

Despite the great technological development that affected the various media, radio is still strongly present in the media scene, with 85 percent of people around the world listening to the radio, according to the Central Agency for Public Mobilization and Statistics in Egypt in a statement.

In a speech marking the celebration of World Radio Day, UN Secretary-General Antonio Guterres said: "Radio is one of the means of communication that contributes to bringing people together."

He added: "In an era when the media is evolving rapidly, the radio maintains a special position within every local community as a source that is easily accessible to obtain important news and information."

"In the midst of our endeavor to achieve sustainable development goals and tackle the climate crisis, radio plays a major role as both a source of information and inspiration," Guterres added.

“On World Radio Day, let us acknowledge the sustainable role it plays in promoting diversity and helping to build a more peaceful and inclusive world,” the UN official concluded.

For her part, Audrey Azoulay, Director-General of UNESCO, said in her message on this occasion: "Radio is a humanitarian medium that contributes to combating prejudice and discrimination, as it calls on listeners to broaden their horizons, discover new perspectives and enhance understanding between cultures."

Source Sky News

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